About me

I’m Aakhiz — I design logos that people remember.

An independent logo designer who loves turning a business’s story into a simple, lasting mark — for coffee roasters and clinics, startups and trades, and everything in between.

Portrait of Muhammad Aakhiz, logo designer
Muhammad Aakhiz

My story

From a sketchbook habit to a studio of one.

I’m Aakhiz. For more than 10 years I have been drawing logos for businesses of every size — from first-time founders with a name and a napkin sketch to established teams whose old logo no longer fits who they have become.

What I love most is the puzzle: finding the one shape that says something true about a business, then refining it until it works on a phone screen, a delivery van and an embroidered cap. Every project starts with research and pencil sketches, and ends with clean vector files you fully own.

I work alone on purpose. You speak directly with the person designing your logo — no account managers, no hand-offs and no junior designers learning on your budget.

  • 10+ years designing logos
  • 200+ logos delivered worldwide
  • 12+ industries designed for and counting

Four rules every logo has to follow.

The principles behind every project, whatever the industry or budget.

  • Research before drawing

    Your market, your competitors and the places your logo lives shape every idea — not trends.

  • Black and white first

    If a concept does not work in one colour, colour will not save it. Every idea earns its colour.

  • Built to be used

    Tested at 16 pixels and on a 16-metre sign, with versions for every awkward space.

  • Plain-English updates

    Clear stages, fixed quotes and written reasoning, so you always know what happens next.

A good logo is simple enough to remember, specific enough that it could only belong to you, and sturdy enough to work everywhere.

Industries I love designing for.

Different industries, same discipline: learn the market first, then draw a mark that fits it and stands apart from it.

yours not listed? ask me
  • Coffee & food

    Cafés, roasters, bakeries and restaurants — marks that survive cups, stamps and menus.

  • Healthcare

    Clinics, dentists and wellness brands that need to feel calm and trustworthy.

  • Logistics

    Fleets and freight — legible at highway speed and stitched on a cap.

  • Tech & startups

    App icons, SaaS products and launch-ready identities that scale with funding rounds.

  • Real estate

    Agencies, builders and developments that need presence on signage and listings.

  • Fitness & sport

    Gyms, coaches and clubs — bold marks for apparel, equipment and social.

  • Education

    Schools, tutors and course creators: friendly, clear and easy to reproduce.

  • Beauty & fashion

    Salons, skincare and labels where a refined wordmark carries the brand.

  • Finance & legal

    Advisers, accountants and firms that need quiet confidence over decoration.

  • Kids & family

    Toys, furniture and children’s services that parents trust and kids remember.

  • Construction & trades

    Builders, electricians and makers — tough marks for vans, vests and invoices.

  • Hospitality

    Hotels, bars and venues where the logo becomes part of the experience.

Tools of the trade.

Ideas start on paper; everything after that is about precision.

Sketching
Pencil, tracing paper and a lot of eraser
Vector
Adobe Illustrator for final artwork and grids
Layout
Figma for presentations, mockups and guidelines
Type
Glyphs for custom lettering and wordmark tweaks
Testing
Real print-outs, phone screens and distance checks

the pencil still does the hard part

A few things people ask about me.

How I work, who I work with and what to expect.

Will I work directly with you?

Yes. There are no account managers or junior designers in between — you speak to the person sketching and finishing your logo from the first call to the final files.

Which industries do you design for?

Coffee and food, healthcare, logistics, tech startups, real estate, fitness, education, beauty, finance, kids’ brands, construction and local trades. Research comes first, so the process works for any sector.

Do you use templates or AI generators?

No. Every logo starts as pencil sketches and is drawn as original vector artwork, so it is unique to your business and safe to trademark.

How many projects do you take on at once?

Only a handful each month, so every client gets proper attention. If the calendar is full, you can reserve the next available start date.

Taking on 2 new logo projects this month

Have a name? Let’s give it a mark.

Tell me about your business and get a fixed quote within one working day — no obligation, no hard sell.

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